Fear of the unknown seems to be a handy leverage point for many companies in the social brand monitoring space. Ive been doing quite a bit of due diligence on various social media brand monitoring solutions of late. As a result, I recently posted an article on my corporate blog www.affinitidigital.com.au regarding what seems to [...]
in senior marketing, online media and digital brand management roles. Passionate about the customer experience and cautious of false prophets, I help create genuine long term value within the digital & social media landscape. 
