As consumers we are supposed to be getting smarter – or at least more rational. To help with this evolution, the internet offers an endless array of comparison and peer review sites designed to help you locate the ultimate house, camera, insurance policy or nanny – all with a few mouse clicks. These sites are [...]
in senior marketing, online media and digital brand management roles. Passionate about the customer experience and cautious of false prophets, I help create genuine long term value within the digital & social media landscape. 
