From the category archives:

twitter

Sharing the love – giving your branded content range

by Peter McMahon December 4, 2009
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According to a PostRank study released recently, the level of engagement experienced by published articles has increased significantly over the past three years.

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Is your social media activity a one night stand?

by Peter McMahon November 21, 2009
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Yesterday I indulged one of my favourite hobbies – eavesdropping. God I love it! The conversation centred around Twitter and to a lesser degree Facebook. Without doubt it was a marketing discussion. The important thing about this conversation was that the notion of strategy and relationships didn’t make it into the conversation.

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